Digital Marketing Analytics

Unique Training with Vision Integrity & Commitment to Serve the World

Digital Marketing Analytics Training


Digital Marketing Analytics is the process to monitor online marketing trends, analyze statistics, develop strategies for digital marketing campaigns, and track campaign performance. It also helps to prepare campaign results, creates data visualizations, and presents insights and findings to colleagues and clients.

PIBM students are trained on:

Collecting and analyzing customer, marketing, and web behavioral data

Testing campaigns, analyzing key metrics, and identifying opportunities to increase campaign performance

Creating dashboards, data visualizations, and campaign and website performance reports

Monitoring and analyzing digital media and marketing trends

PIBM Digital Marketing Profile